Actionable Data

is the fruit

of modern marketing.

Data

The opportunity to deploy marketing channels that provide accurate information on user demographics, audience behavior, geography, interests and actions must not be missed.

Reporting

Review, analysis and reporting of available data on a continuous basis allows for campaign optimization over time.

Data Feeds Include
  • Web Site Analytics
  • Social Media Stats
  • SEM (Search Engine Marketing) stats
  • Conversion Tracking
  • Remarketing Results
  • Creative Optimization
  • A/B Testing
  • Funnel Metrics
Reporting Includes
  • Verified Impressions (views)
  • CPM – Cost per Thousand Impressions
  • CTR – Click Through Rates
  • CPC (Cost per click)
  • Ranking (in google results)
  • Placements (where did ads run?)
  • Conversions (did customers take action?)
Get accurate insight into what your customers are doing on your sites.
Optimize messaging by time of day – ideal for planning eblasts and social releases.
See details on how customers are finding you online – by search, referral, or direct traffic reports.
Get insights down to the hour on where your customers are engaging your brand anywhere in the world.
Prioritize your content and message – see what content viewers are spending their time with on your site.
Track trends, mark up with inflection points and actions and gain insights.
See what devices – down to the make and model – your customers are using so you can be sure your message is working on those devices.
How are you trending? Time to refresh your content and message? Follow the data.